NHL lockout knocked the hops out of beer sales

Molson Coors tells the CBC that said it could take months for the brewer’s sales and profits to fully recover from the NHL lockout. “The impact that it had in the second half of last year is permanent,” CEO Peter Swinburn said Thursday after the company reported its year-end results. Sales to retail fell 13 per cent, or seven per cent excluding an extra week of activity in the 2011 period, citing hockey and higher taxes in Quebec as the key factors. Molson Coor’s Canadian market share declined one share point on an estimated industry volume decline of five per cent, excluding the extra week of business in 2011. Funny, we were worried about the future of hockey.  CBC.ca