Air Canada held a news conference this morning to announce the creation of a new discount carrier named Rouge. The new carrier will focus on holiday destinations in Europe, the U.S. and the Caribbean. The first flights aboard Rouge will take place next July 1, 2013 with two Boeing 767s and two Airbus A319s borrowed from Air Canada’s main fleet. More destinations will be added later. Eventually, Rouge will expand to 50 planes as Air Canada begins to take delivery of its new Boeing 787 Dreamliners in 2014. Reuters
