Rocca onside as Longo’s takes over Zamboni ads

Patrick Rocca tells The South Bayview Bulldog that he is a firm and continuing supporter of the the Leaside arena, personally and financially, as he has been for many years.  Patrick says the arena is part of  the fabric of the community. He made these remarks in the wake of a report from the Toronto ombudsman over the transfer of the right to advertise on the arena’s Zamboni, a right Rocca had had for many years. Longo Brothers (Longo’s) has been granted this right at a much higher rate and there were questions about the precise nature of their offer.  The arena board is said to have apologized to Rocca. The matter is described in a report by Paul Moloney of the Toronto Star