God bless Ipsos Reid but a poll of what Twitter users think of Ontario political parties seems less useful than a poll of people holding up the bar at the local public house. Ipsos found that most of the tweets comment on the Progressive Conservatives (62%) but that 59% of those who tweeted didn’t like the PCs. Only 25% of tweets were about the Liberals but 35% of those were positive. Can you follow this? The users, as Ipsos says, are young and “better educated.” The poll was done wth a “random” sample of tweets. The mind swims. Did Ipsos sample any tweets to #GardeningToday or just #KillTories? Unmentioned in the news stories is the inescapable reality that most twitter users who comment on politics are one-person Twitter Machines. They fire out dozens of partisan tweets on essentially the same subject. Some of them may be part of a Party Twitter Machine. Imagine that.
