HEY SILLY: “Skinny basic” is about catching “cord nevers”

Pay attention class. The cable and satellite companies have been ordered to bust up mandatory bundles. You can still bundle if you want, but maybe you don’t. If not, the new supposedly cheaper “skinny basic” service may delight or bore you. And it may actually cost you more than a bundle. But from the lofty offices of Bell and Rogers, skinny basic is a tool to get twenty babies to buy something and avoid an awful fate as a “cord never.” Is that clear class?