The Los Angeles firm Beyond Meat Inc. has announced that its celebrated fake beef burgers that bleed like the real thing will soon be sold in Canadian supermarkets. The company also makes meatless sausages, crumbles and other products. Beyond Meat says it will sell its products at Co-op, Fresh Street Market, IGA, Loblaw, Longos, Metro, Save On Foods, Sobeys (including Freshco and Price Chopper) and Whole Foods Market stores by May. The burgers will be available in stores at the end of May, and will retail for around $7.50 per package. The Beyond Meat burgers have received apparent universal applause following their introduction at A&W restaurants last year.
The Global News video below describes some of the ways Beyond Meat imitates the flavour and visual impact of burgers. Beet juice makes them bleed, for example. The report also offers advice on overdoing veganism, if that’s your thing. It suggests real meat is necessary for a balanced diet.
Pass. Meat-challenged individuals wanting to make their fake meat bleed? Seriously? Veg heads can’t design nor have the imagination to make meals for their own consumption but prefer to make everything to look like meat. Hmm. Sad. How weak, how lame. Now that grocery stores and fast food places will shove this garbage that looks like meat to consumers…. Say HELLO to independent butchers! They’ve always respected their customers and will never sell fake meat.