City urges “another look” as Standard Time dark descends

The darkness of the November time-change is upon Toronto again with the switch to Eastern Standard Time at 2 a.m. on Sunday, November 3. There are will be fewer daylight hours and reduced visibility everywhere. It’s a time when pedestrian collisions increase by more than 30 percent. To draw attention to the increased risks facing pedestrians and cyclists, the City of Toronto is launching a public education campaign that promotes road safety as we enter a season with reduced daylight hours. It features a series of painted faces with the eyes focused on either a pedestrian, a cyclist or a vehicle. Using the slogan “Take another look,” the campaign intends to remind Torontonians, especially drivers, to be aware of each other as they share the City’s roads. Similar advertising efforts around the daylight saving time change in New York City led to an overall reduction in fatalities. Also City News

Traffic accidents Thursday night

Traffic accidents are already rising. Our rainy Thursday was a bad one.