Creepy, balloon bearing beings are scaring downtown TO

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Don’t worry, these child-sized figures are not aliens or something from another dimension. They are part of a marketing stunt for the upcoming Stephen King movie, It. Much of the movie was filmed in Toronto and is scheduled to be released September 7th. The stunt has its own hashtag: #WheresGeorgieTO. The Warner Brothers Canada Instagram account states, “Have you found Georgie? Post your photo with #WheresGeorgieTO for a chance to #WIN a private screening of #ITMovie!” Get snapping Toronto. If you dare.

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