Loud commercials — have your say

The government regulator has picked up the challenge of loud TV commercials again. It’s a perennial complaint but, unlike in the U.S., has never resulted in legislation in Canada. For decades broadcasters have fudged the issue by saying the peak loudness of programming and commercials was the same. It was merely that the commercials had more peaks. Uh-huh. Anyway, you can have your say by gong to the CRTC online. Read about how.
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CMHC calls for moderate house market

Another forecaster has called for a moderate housing market in 20011, as the Canadian Housing and Mortgage Corporation (CMHC) calls for prices to remain in line with inflation over the next two years. In its first quarter market outlook CMHC says existing home sales will be in the range of 398,500 to 485,500 units in 2011, with a point forecast of 441,500 units. In 2012, MLS sales will move up and are expected to be in the range of 406,300 to 519,700 units, with a point forecast of 462,900 units. “Modest economic growth will continue to push employment levels higher this year and next. This, in conjunction with relatively low mortgage rates, will continue to support demand for new homes. Housing starts will remain in line with long term demographic fundamentals over the course of 2011 and 2012,” said Bob Dugan, chief economist for CMHC. Housing starts will be in the range of 157,300 to 192,900 units in 2011, with a point forecast of 177,600 units. In 2012, housing starts will be in the range of 154,600 to 211,200 units, with a point forecast of 183,800 units. BrokerNews.ca

Zellers Thorncliffe on tenterhooks as Target makes plans

Employees of Zellers in the Thorncliffe Park Shopping Mall are hanging on for any bit of information which will tell them of their fate and that of their store. Zellers parent Hudson Bay, has sold rights to the leases of as many as 220 Zellers stores to the U.S. retailer Target. It will spend more than $1-billion to convert 100 to 150 of them to its own banner within the next two to three years. In the meantime, employees wait and wonder. They do know that as part of the deal, the store will continue to operate through 2011. A Bay spokesperson said: “During this time, Target will be determining which locations will open as a Target store, which locations may be sold to another retailer and which will remain as Zellers. We will continue to operate a portfolio of Zellers stores in some communities in Canada. No decisions have been made on specific locations at this time.” In other words, the Zellers name may live on in cut down form. The Thorncliffe store is a sad reflection of its former self. The coming months are not likely to see any upgrades.

Recall of Hoover WindTunnel vacuums

Sears Canada says it has been advised by Hoover Inc. of a potential safety hazard relating to certain WindTunnel Bagless Canister Vacuums. It has been discovered that the power cord between the powered nozzle and the wand can short-circuit posing a fire and shock hazard. This can occur even if the vacuum has been turned off but left plugged in. The silver coloured vacuums were sold through Sears Canada retail stores, online at www.sears.ca, and through the Sears Canada catalogue between January 2007 and December 2010. The affected model number is S3755. CNW Release

Nearly half local cell owners lose them

According to a survey by the computer security software maker Norton, Toronto and Missisauga are have the highest per capita loss or theft of cell phones in the country. The figure is 48%. Remarkable. Nationally, the survey shows 33% of Canadian consumers have either lost or had their phone stolen. The survey of 1,508 Canadian adults was conducted between September 24 and October 7, 2010 and found the following cities to have the highest Cell Phone Loss/Theft:

Toronto (Mississauga) – 48%
Montreal (Laval) – 32%
Vancouver (Surrey, Burnaby) – 31%
Calgary – 23%
Halifax – 17%

The survey does not break out stolen versus lost. The former figure would be of interest to Torontonians who hear daily of young people having their phone stolen on the street or in the subway.

48 Donlea Drive gets a re-build

The busy people at Castleton Homes are active at 48 Donlea Dr., having knocked down the two storey house shown at the right and as photographed by Google. Castleton does nice work. Neighbors will by now know just how high up this re-build will go. Note the surviving walls, including that of the garage. Frequently, although we do not know it in this case, walls are left standing to ensure that grandfathered aspects of the original construction are not subject to the current building code. It is a common practice.